Delhi School of Management

Phone:Contact via email
Email: yashdeepsingh@dtu.ac.in

Qualifications

Ph.D., MBA, B.E.

Areas of Interest

Marketing Management, Information Technology Management

Dr. Yashdeep has teaching, research, and industry experience of more than 11 years. Before joining DTU in 2018, he worked in several organizations including BHEL, Wipro, and the Ministry of Commerce, Government of India. He received Ph.D. in Management from Delhi Technological University. He obtained his MBA in Information Technology and Marketing from the Indian Institute of Technology, Delhi. He holds a Bachelor of Engineering (BE) in Computer Science from the Netaji Subhas University of Technology (formerly NSIT), Delhi. His areas of interest for teaching, research, and consultancy include Consumer Behaviour, Data Analytics, Digital Marketing, Human-Computer Interaction, Information Technology Management, Mobile learning, Mobile governance, and Social media. 

List of publications:

• Singh, Y., & Suri, P. K. (2022). An empirical analysis of mobile learning app usage experience. Technology in Society, 68, 101929. https://doi.org/10.1016/j.techsoc.2022.101929
• Singh, Y. and Suri, P.K. (2025), "Insights into mobile learning continuance intention among school students and teachers via a hermeneutic phenomenological study during COVID-19", Kybernetes, Vol. 54 No. 4, pp. 2290-2320. https://doi.org/10.1108/K-05-2023-0904
• Singh, Y., & Suri, P. K. (2023). A Bibliometric Analysis of the Literature on Mobile Learning Adoption and Continuance in the Field of Education. International Journal of Interactive Mobile Technologies (iJIM), 17(17), pp. 38–58. https://doi.org/10.3991/ijim.v17i17.40965
• Singh, Y. (2025). Review of trends from mobile governance studies: a bibliometric analysis. Electronic Government, an International Journal, 21(2), 158-179.

 

Last Updated : 2025-04-15 10:37:53